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“Culture” is not really a big deal. Does anyone think that Washington State or Arizona State had a “culture” similar to Cal or Stanford? No.

The academic rankings are probably the real reason Stanford (in particular) does not want to be in the Big 12, and they seem to mostly be driving this bus. The ACC is academically strong enough to be palatable.

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I think people constantly confound selectivity and quality. Washington State and ASU have great faculty. ASU is all business nowadays and does not hire any tenure track faculty that are not major grant pullers. Sure, the student body might be slightly different, but they have some good students too (they created things like honors colleges to try and attract some of the better students). The situation was different in the 1980s.

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