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Problem with the alumni in the Bay Area argument is that the Big 10 games are all already broadcast nationally or streaming services, so those people can already see the games. The local revenue from tickets is t what’s driving the dollars it’s the tv dollars.

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I can assure you that Big 10 alumni go to games where their teams are the visitors. The price of tickets at Maryland and Rutgers are about half of what it costs at most Big Ten schools. I’m been to games in these stadiums where probably 75% of the seats are filled with the colors of the visiting teams.

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